The applicant call we are
talking about here is to someone who you do not know is looking or
interested in a new job or someone you already have in your staffing
or resume database and know is
looking for new opportunities but not necessarily this one.
Preparation for the call involves studying the position, preparing a
script, preparing for objections and identifying people to
call. All this preparation material should be well organized in
your recruiting, tracking software or executive
search database.
1.
Study the position: In most cases you should have a
job order describing a position. You should also review the client
company literature or marketing material for a description of what
the company does and how it is doing. You should know what the
person will be doing and not just what the requirements for the job
are. You should know why the position is open and what the career
path would be and, of course, the salary and skill
requirements.
2. Prepare a script: From the
above study you should prepare a two or three sentence description.
Some words that help sell
companies to applicants are:
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