|
|
How to Fight the New Recession
Reprinted with the permission of Bill
Radin
|
Here we go
again: Another soft economy.
I learned a
lot from the last two, so let me give you some quick ideas
about how to fight back.
First, take
a deep breath. If you're resilient, persistent and willing to
make a few adjustments, you'll do just fine. You may not make
as much money in a slow economy, but that's okay—you're in
survival mode now.
I'm hoping
you set aside some of your boom-market earnings for a rainy
day, because that rainy day is here. If you didn't, you'll
know to do so next time, since all markets are cyclical.
The good
news is, you're still in business. Now is the time to dig in
and gain market share as your competitors struggle. When
things pick up—as they always do—you'll be great shape, ramped
up and ready to prosper.
To prepare
yourself for the immediate future, here's a preview of coming
attractions, and how to deal with some new job-market
realities.
| 1. |
Poor-quality candidates
won't cut it. In a candidate-driven market,
people with average or marginal skills are generally
acceptable to employers. No more. From now on, you'll
need to be much more selective, and associate yourself
with a higher level of
talent. |
| |
|
| 2. |
The 80/20
rule flips upside down. In a strong employment
market, companies hire in duplicates. In other words,
they'll fill multiple positions that require the same
set of skills. So 80 percent of your placements can come
from 20 percent of your clients. But in a weak economy,
companies trim the fat and eliminate overlap, which
means that your next 10 placements may very well come
from 8 different clients, or even 8 different skill
sets. |
| |
|
| 3. |
Waste not,
want not. Now's the time to improve your
presentation skills, learn new ways to handle objections
and concerns, and close like there's no tomorrow. With
fewer opportunities to make placements, you won't have
the luxury to do sloppy work or let placements slip
through your fingers. |
| |
|
| 4. |
Follow the
money. Beating a dead horse is fine if you like
the exercise. But if there's no pulse in your niche
market or no demand for the skills that would normally
define your desk specialty, be receptive to new
opportunities—even if they take you into new or
unfamiliar
territory. |
During the
1991-92 recession, I made the switch from filling mid-level
engineering positions to filling sales and marketing jobs. In
2002, I switched my desk again, from sales to general
management and director-level roles. Why? Because that's where
the market took me.
I'm not
suggesting you jump ship in the hopes of finding a pot of
gold. But when times are tough, it makes sense to keep an open
mind and add value wherever value is needed.
(c)2005 BillRadin.com, All Rights Reserved
5320 Eagleswatch Court, Cincinnati, OH 45230
Customer
Care: 800-837-7224
info@billradin.com
|
Privacy Policy |
Terms of Use
Visa, MasterCard, American Express, and Discover card accepted.
Site Map
© Copyright 2006, BlackDog Recruiting Software Inc.
PO Box 3004 Crested Butte, Colorado, 81224
Contact us: go4recruitingsoftware@go4.bz
Phone: 970 349 0364
|
|
